Can one widget increase sales? Yes, if it is as well-designed as Where-To-Buy widget. Contrary to appearances, it is not only a "button" for better transparency on the website. It is also a tool that provides the customer with lists of online stores where the product is available. Moreover, for the brand, this solution allows creating reports based on data about website traffic and purchased products.
The widget was created by 100 Shoppers, which has been operating on the market for many years and has developed similar solutions supporting sales campaigns. Currently, the company is focusing on expanding its products to new markets.